Peloton revealed two new fitness products to its community this week - the Bike+ and a lower-priced treadmill.
"After years of research and development, including invaluable Member feedback, both of these products take everything you love about your Peloton experience and build upon it to expand the world of strength, stretching, and yoga", said Peloton CEO John Foley in an email to Peloton members.
For $2,495, the new bike has a larger, rotating touchscreen to stream its classes and make it easier to complement cardio workouts with floor activities. There is also a new digitally-controlled brake that will automatically change your resistance depending on the instructor's cues. The touchscreen also includes a powerful stereo soundbar and subwoofer to bring more of the immersive in-studio feeling into your home.
"Many of you are already enjoying Peloton workouts off the Bike with the Peloton App and have asked for combined cardio and strength classes on The Peloton Bike. I’m excited to share a new full-body Bike Bootcamp experience that we will launch next week with some familiar faces," said Foley.
Beginning Wednesday, Peloton's core bike will now cost $1,895 — a $350 reduction — with the monthly financing rate dropping $9 to $49 a month. For existing Bike owners, you can trade up to the new Bike+ with a $700 credit.
The price of Peloton's treadmill, renamed Tread+, remains $4,295. Peloton is adding a new lower-priced treadmill next year for $2,495.
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