Simone Sobers invites you to discover your inner-Beyonce during the Boss Chick Dance Workout.
The Boss Chick Dance Workout (BCDW) combines hip-hop, dancehall, soca, and Afrobeats choreography with signature twerk steps, cardio, and core strength-training for a full-body workout that is meant to empower and boost body confidence in women. What started in 2013 as a small class in Miami has since grown into a global program with more than 300 certified instructors in over 35 different cities.
Sobers created BCDW after recognizing a lack of black female leaders and inclusive environments in the wellness industry. She had already taken her passion for fitness to the next level and obtained her personal training certification from the American Council on Exercise. It only made sense to include her passion for dance.
"I started looking towards forms of fitness that would allow me to incorporate my love of dance. It was around this time that I also started researching health issues that typically affect black women, like heart disease and diabetes, and made the connection that these women weren't participating as much in group fitness classes," said Sobers.
Sobers' strong dance background includes training in classical ballet with Alvin Ailey and studying at NYU’s Tisch School of the Arts. From teaching dance to aspiring young girls to choreographing music videos for famous artists like J Balvin, Sobers always knew she was born to dance.
"In the second year of BCDW's existence, our participants started referring to my workouts as 'twerkouts' and the learn-to-twerk component was added, which really helped solidify our brand identity as being the first global twerk fitness brand with roots right here in Miami," said Sobers.
Breaking the common stigmas associated with twerking and celebrating the dance’s roots in the rich African culture, BCDW is designed to be an inclusive environment and safe space for women from all walks of life. Classes are for ladies only and include Twerk 101, an instructional technique class recommended for newbies that focuses on learning the 15 signature twerk steps, and Twerkography, a choreography dance cardio class that focuses on learning and performing a twerk combination.
"Boss Chick Dance Workout classes are designed to be accessible to all women, regardless of age or body type. Movements are concentrated on the hips - an area of the body where women store the most stress, tension, and negative energy - resulting in an emotional release that's just as powerful for our mental health as the workout's cardio and strength components are for our physical health," said Sobers. "One of my favorite things about our community is that we've created a safe space for women to connect with other like-minded women, to push and empower each other and provide ongoing moral support."
You can now also take classes on-demand and via live stream. The unlimited plan has a 7-day free trial and after that, it is $19.99 per month.
To learn more about the Boss Chick Dance Workouts or for more information on training to become a certified instructor, check out bosschickdanceworkout.com. You can also find their Instagram at @bosschickdanceworkout.
